Dubai Summer Surprises

Celebrate Dubai Summer Surprises Across The Beach, City Walk and La Mer with Gastronomy Offerings and Football games

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Image of two people playing football
female singer performing in a stage
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Press Release

  • For the 25th edition of Dubai Summer Surprises, the three destinations will offer Emirates Airlines travellers exclusive benefits
  • Other activities throughout the summer include the return of Laguna Waterpark Ladies Night, live entertainment, and gastronomy offerings

Dubai, UAE, 05 July 2022 – With Summer officially arrived in Dubai, The Beach, City Walk, and La Mer, destinations owned and operated by Merex Investment, are ramping up the heat with a host of activities to celebrate the 25th edition of Dubai Summer Surprises.

Taking place from 1 July until 4 September, The Beach, City Walk and La Mer will be hosting a range of best-in-class gastronomy offerings and fun-filled activities for a summer to remember for diners including a collaboration with Emirates Airlines where travellers will receive discounts at participating outlets upon presenting their boarding passes.

Football mania comes to City Walk, who will be offer visitors three licensed games – OXO, Break it Soccer and Heroes Vs Invaders on a large digital wall along with Xbox football games on weekdays from 4pm to 10pm and on weekends from 2pm to 10pm.

There will also be live entertainment in the courtyard along with free style football performances by 3-time UAE champion Ammar Freez every weekend.

La Mer will see the return of the Laguna Waterpark Ladies Night by popular demand every Friday. Starting from 3 June, Laguna Waterpark’s Ladies night will offer endless water activities and an All-You-Can-Eat deal from 7pm to 12am for just AED 250. Visitors can also explore the beach at La Mer, dive into the many restaurants or sit back and enjoy at Roxy Cinemas for summer fun that never ends.

The Beach’s latest tourist hotspot, Pavilion at the Beach, a 60,000 square feet retail space featuring six licensed restaurants – Akiba Dori, Buur, Claw BBQ, Eataly at the Beach, Hurricane’s Grill & Bar and La Mezcaleria – overlooking the Arabian Gulf, will also be hosting multiple entertainment activities. From latest offers on ladies’ night, happy hours, brunches, 2 for 1 offer, taco nights and live entertainment visitors have something to look forward to every day this Summer at Pavilion from July 1 until 4 September.

Customers can download the Summer Gourmet Guides from The Beach, City Walk and La Mer websites, which provides the restaurant and café listings under the categories: Casual Dining, Dine & Sip, Home Grown, Quick Bites and Sweet Treats. La Mer and The Beach’s Michelin star restaurant nominees, Masti and Bombay Bungalow, will also be offering its world-class Indian cuisines throughout Dubai Summer Surprises.

Customers can also order and pick on the go through the curbside pick-ups at City Walk and The Beach.

Commenting on the Dubai Summer Surprises at Merex Investment’s destinations, Shahram Shamsaee, CEO of Merex Investment, said: “Dubai Summer Surprises comes in line with our vision to reimagine the way visitors enjoy spaces. This year, we look forward to welcoming visitors to enjoy a wide range of Dubai’s best dining outlets across our destinations.

“Over the next 10 weeks of DSS, visitors are welcome to experience the recently launched Pavilion at The Beach which features six licensed restaurants representing a unique day-to-night concept that offers year-round dining. With its enclosed and temperature-controlled venue with outdoor terraces and a transparent roof, it is the ideal spot for casual dining. Visitors at City Walk will be able to enjoy feasts from around the globe while La Mer brings incredible taste offerings together to create a real foodie paradise. All these destinations complement our gastronomy offerings and will provide the visitors unforgettable dining experiences.”

Customers can also continue earning loyalty points at The Beach, La Mer and City Walk through the first-of-its-kind rewards programme Tickit, which was launched by Dubai Holding in March 2022.

The Beach, La Mer and City Walk provide together a wide range of Dubai’s best gastronomy outlets offering plenty of outdoor and indoor spaces, which are perfect for families and friends.

Image of a group of friends playing video games together in a mall
Image of two people playing football
female singer performing in a stage
Image of the interior of a shopping mall